{"id":556279,"date":"2026-09-18T13:01:42","date_gmt":"2026-09-18T13:01:42","guid":{"rendered":"https:\/\/livelycity.com\/switzerland\/unter-kylian-mbappe-macht-es-on-nicht-die-schweizer-firma-will-mit-dem-superstar-den-umkampften-fussballmarkt-erobern\/"},"modified":"2026-09-18T13:01:42","modified_gmt":"2026-09-18T13:01:42","slug":"unter-kylian-mbappe-macht-es-on-nicht-die-schweizer-firma-will-mit-dem-superstar-den-umkampften-fussballmarkt-erobern","status":"publish","type":"post","link":"https:\/\/livelycity.com\/switzerland\/unter-kylian-mbappe-macht-es-on-nicht-die-schweizer-firma-will-mit-dem-superstar-den-umkampften-fussballmarkt-erobern\/","title":{"rendered":"Unter Kylian Mbapp\u00e9 macht es On nicht: Die Schweizer Firma will mit dem Superstar den umk\u00e4mpften Fussballmarkt erobern"},"content":{"rendered":"<p>Der Sportartikelhersteller On wagt sich in neue Gefilde vor &#8211; der Franzose Mbapp\u00e9 soll ihm dabei helfen. Und Thierry Henry, ein anderer grosser Name in der Branche.<\/p>\n<p><a href=\"https:\/\/www.nzz.ch\/sport\/on-steigt-mit-kylian-mbappe-an-der-seite-ins-fussball-geschaeft-ein-ld.10024467\" target=\"_blank\" class=\"\">https:\/\/www.nzz.ch\/sport\/on-steigt-mit-kylian-mbappe-an-der-seite-ins-fussball-geschaeft-ein-ld.10024467<\/a>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Der Sportartikelhersteller On wagt sich in neue Gefilde vor &#8211; der Franzose Mbapp\u00e9 soll ihm dabei helfen. Und Thierry Henry, ein anderer grosser Name in&#8230;<\/p>\n","protected":false},"author":0,"featured_media":556280,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-556279","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-neue-zurcher-zeitung","wpcat-6-id"],"jetpack_featured_media_url":"https:\/\/livelycity.com\/switzerland\/wp-content\/uploads\/2026\/09\/6a5ff77d-fbc4-433d-98b8-6b730296d705-wcTXoj.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/posts\/556279","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/comments?post=556279"}],"version-history":[{"count":0,"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/posts\/556279\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/media\/556280"}],"wp:attachment":[{"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/media?parent=556279"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/categories?post=556279"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/livelycity.com\/switzerland\/wp-json\/wp\/v2\/tags?post=556279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}